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Inside Virani

Our Founder

Virani Jewelers was founded in 1987 by lqbal Virani, one of the renowned pioneers to introduce 22K indian jewelry to the United States market. Virani's business developed from a jewelry wholesaler to a retail empire specializing in South Indian jewelry including everyday pieces to traditional Temple and Antique pieces. Today, the company maintains four elaborate retail locations and a fascinating diamond showroom.

In 2017, lqbal's son Aqib Virani successfully launched ViraniJewelers.com to expand their outreach, making their unique gold jewelry and bespoke services available to people throughout the continental US.

Our Founder

Virani Jewelers was founded in 1987 by lqbal Virani, one of the renowned pioneers to introduce 22K indian jewelry to the United States market. Virani's business developed from a jewelry wholesaler to a retail empire specializing in South Indian jewelry including everyday pieces to traditional Temple and Antique pieces. Today, the company maintains four elaborate retail locations and a fascinating diamond showroom.

We are connoisseurs of fine jewelry, having the ability to curate collections that are artistic, classic, and timeless.
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In 2017, lqbal's son Aqib Virani successfully launched ViraniJewelers.com to expand their outreach, making their unique gold jewelry and bespoke services available to people throughout the continental US.

Our Culture

Through our products and services we are looking to educate and provide an insight on the magnitude of our culture. Through the unchanged names of our pieces such as Vaddanam, Tikka, Panja and Jhumki, our non-Indian clients receive an insight on their traditional uses for festivals, matrimony and life’s milestones. With this practice, we ensure that the sacred traditional and cultural integrity of each jewelry piece remains.

Our vision at Virani is to be a modern and progressive depiction of Indian jewelry, without ever compromising its value and cultural significance.
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Our Certified Jewelry

Our team includes expert gemologists with over 30 years of collective experience in precious gemstone jewelry and high quality certified diamonds.

At Virani, our commitment is to always provide the highest quality, luxurious certified jewelry pieces at a fair price. We guarantee the purest 22k gold for lifetime of wear and overall enjoyment. Our fine gold jewelry pieces are stamped with .916 for 22K gold and .75 for 18K gold. We also offer a unique selection of certified diamond jewelry, each including their own GIA certification to verify the diamonds' specifications including cut, color, clarity and carat. Read More

Our Community

Aside from gold, our greatest investment to date is in education, but more specifically, creating opportunities of fair and equal education regardless of socioeconomic status or physical limitations.
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Our philanthropic belief is to serve our community. As founding members of The Lokvishwas Virani's High School for the Deaf & Blind in Goa, South India, we work diligently to support the daily functions of the school both monetarily and in counsel.
Our goal is to maintain a safe environment for our students to learn and grow, with adequate resources and equally dedicated educators.

Our Community

Our philanthropic belief is to serve our community. As founding members of The Lokvishwas Virani's High School for the Deaf & Blind in Goa, South India, we work diligently to support the daily functions of the school both monetarily and in counsel.
Our goal is to maintain a safe environment for our students to learn and grow, with adequate resources and equally dedicated educators.

Aside from gold, our greatest investment to date is in education, but more specifically, creating opportunities of fair and equal education regardless of socioeconomic status or physical limitations.
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